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Mind Your Business, part 2!

I’m thrilled to announce that I will be having an encore of my Mind Your Business workshop, geared towards small business owners (especially photographers) who are in need of some help getting their business on track. This workshop is chock full of real, practical advice that you can integrate from Day One to help you book more clients, book better clients, and book them at the prices you want.  I will help you get legal, get your finances and taxes in order, show you multiple ways to keep costs and taxes low so you keep more of what you earn, and build packages and prices that will make your profit margin skyrocket and be far more enticing to brides.  We’ll work together to identify your target market and discover ways to specialize your marketing and advertising so that you are getting your name out to the type of brides you want to book.  I’ll tell you how you can adjust your shooting style to make your images more enticing to the top blogs and magazines, and what you need to be doing (and NOT doing) to get yourself published.  We’ll look at real life examples of photographer success stories and failures, and what you can do to integrate the lessons learned from those stories into your business (and avoid the pitfalls that put people out of business!).  We’ll talk about Search Engine Optimization and what I did to get myself to the #1 spot on Google for my key search terms, and how you can get there too.  We’ll discuss when and if you should go full time, and how to get there as quickly and smartly as possible.  I’ll share all of my tips for album design and sales and how I’m able to sell big, beautiful albums (and why you should, too).  And, most importantly, we’ll talk about how to make money doing what you love!

A few quotes from attendees of the January workshop..

“I was glad to hear you say that yes you love photography, but you’re in it to make money…..I was feeling guilty about having those thoughts!”

“I learned so much from your workshop!!  I have started meeting every 2 weeks with several other photographers in my area…which has proved to be priceless.. I have booked about 8 shoots simply from their referrals.  So again, Thanks you have transformed my business!”

“Thank you so much again for sharing all your wonderful information at your workshop and for being so approachable.   A lot of your insight and knowledge is going to help my work flow tremendously!”

“The workshop yesterday was insane, my brain hurts from all that info!!!  I have been to so many workshops and this is the only one that gave me my moneys worth.  Im so sick of hearing people tell me to be myself and charge what Im worth but not telling me how to actually DO that, and you did!  Thanks so much for being completely real and genuine and open with your information.  I cant thank you enough!!!”

“Thanks so much! Your workshop is one of the most helpful ones I have been to. You were so organized and gave great information. Thanks for being so open and informative. It was great!”

“What an amazing workshop!!!! I loved it and got great information.  It was totally worth every penny!  Thank you for offering it!”

“Thank you for putting on the workshop yesterday.  You have definitely have given me a lot good info!”

“I talked to my friend last night after she got home from your workshop – she was RAVING about you and couldn’t stop talking about how much she got out of it.  She said she felt so inspired, motivated, and ready to take her biz to the next level…all because of your encouragement!”

“You’re amazing. Today was over the top, information overload. I know a ton of photographers that say they’ll reveal everything, be absolutely transparent with others …and it’s a complete gimmick. The workshop ends up being about a whole lotta nothing. You are the real deal, sista! THANK YOU for your absolute honesty. I appreciate that you held nothing back and shared your heart about your LIFE as a photographer. My brain is completely fried and I don’t know if I’ve EVER taken notes quite like that before, but the EXPERIENCE was fabulous and I had a great time. I can’t wait to talk to you again…I’m sure I’ll have questions once I start processing all the info you gave us. “

I am so completely confident that you will walk away from this workshop satisfied with your investment that I will offer a 100% unconditional satisfaction guarantee.  That means there is zero risk – come to the workshop prepared to learn and ask questions, and if you don’t feel like you are walking away with the tools you need to transform your business and make more money, then just say the word and I will refund your registration fee.  In addition, after the workshop ends there will be an optional dinner where all attendees can come and bring their portfolio and/or pricing and I will review them personally to give you my feedback on how to improve.

The workshop will be held on Sunday, November 14th at the NYLO Hotel in Plano.  The price for the workshop will be $550 but from now until October 1st I’m offering a discounted signup price of $450!  For more information on the workshop, click here, and to sign up for the workshop, click here.  I look forward to seeing you all there!


  1. Zoe D. said . . .

    Oh, I sooooo want to go. And I live in Plano, so that would be perfect! But alas, I have a baby due on Nov 17, so probably not the best timing for me. I’ll keep my eye out for another one in 2011!

    Posted September 8, 2010 at 11:41 am | Permalink
  2. Katrina B said . . .

    Yes, please continute to have these in 2011! I leave for Paris the Sunday following this one so I don’t think I can swing a trip to Texas right before. I have followed your blog for a while though and would love to be able to attend one of these.

    Posted September 8, 2010 at 12:06 pm | Permalink
  3. Sarah Shalley said . . .

    I want to come. I LOVED the first one…just wishing you had a more Houston friendly workshop. It’s quite a drive. I’ll see if I can get there though.

    Posted September 8, 2010 at 12:16 pm | Permalink
  4. Holly said . . .

    That’s a STEAL. If I lived in Texas I would be all over that.

    Posted September 8, 2010 at 1:53 pm | Permalink
  5. Caroline said . . .

    As a January attendee, I can wholeheartedly say that this workshop was absolutely FILLED with practical, useful, and totally brilliant information and business strategies. To this day, I still reference all the notes I took. Stacy’s approach to business (and her openness about the topic) was a breath of fresh air. Suddenly deciding to be a photographer is dangerous ground if you don’t take the necessary steps to become a legal, insured business entity. Unfortunately, there’s a lack of information out there on the business side of being a wedding photographer. Stacy brings it all to the light, and all I can say is, THANK GOODNESS! Because of her input and direction, my business is thriving, and I feel confident and on top of it all. By all means, sign up!

    Posted October 1, 2010 at 9:29 pm | Permalink

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